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Orange is tricky: Even though this colour seems to become more and more acceptable, it is still one of the most difficult and delicate...

I’ve been to Innsbruck airport recently and I was positively surprised when looking up to the tower: the airport is now called INNS’BRUCK...

I saw many great things in my recent Thailand holiday: golden temples, white temples, emerald buddhas, spas in the jungle, tropical...

Even after the multimedia and computer discounter Saturn had got rid of its slogan "Geiz ist geil" (translates "Tight is right."), the...

Products emerging from the local economy are in demand. You know what you buy, you can expect a certain quality level and the money spent...

Munich Airport has a new corporate design, with a new logo, a new claim, new colours, new secondary style elements and a new typography....

The US mogul Apple has lately introduced its new logo. Of course, the famous apple shape remains. However, Apple added colour (again). As...

Wanna know how effective branding is? Find the error ... ;-) (source: econova) #logo #branding