After Google+ has launched a new design, Youtube has launched a new design too (again) on 5 June 2013. The name of the new design: Youtube One Channel.
WHAT IS NEW AND GOOD?
- correct banner design size / correct channel design on all devices (iPhone, Android smart phone, iPad, Samsung Galaxy, laptop, PC or TV). This is called „cross device branding“. - an optional channel trailer for all users that have not subscribed to your Youtube channel yet.
WHAT IS NEW AND BAD?
Unless you are a close Youtube partner, nearly all branding possibilities have been removed. A big individual background picture is not possible anymore. Now, you only see a simple banner. But don’t underestimate this banner! It only shows you a small part of a big picture that is completely visible on a TV screen.
Example old: This was my Youtube channel with the old design:
Example new: This is my Youtube channel with the new design:
When uploading banners on Youtube, make sure these banners have twice as many pixels as you would normally have for ordinary PC or laptop screens. Retina displays show pictures in a resolution that is twice as high and those Retina displays are becoming more and more popular!